From the latest ASTD newsletter:
Are Employers Spending in the Right Way to Get the Best Talent?
The Grapevine (02/27/12) Finch, Paul
Employers will spend more on temporary and permanent recruitment over the next three years, REC estimates, but they might not use their money wisely. The clients of eRecruitment specialist Konetic said their priorities for 2012 are managing their employer brand, improving internal control and reducing recruitment costs. Employment brand management is about the candidate experience and their lasting impression of your organization, so the way you communicate to candidates and keep them informed throughout the process affects how they will perceive and portray the experience to others. When it comes to sifting the poor candidates, many recruitment departments often outsource the leg work to agencies, but recruitment starts with the internal processes, control systems and developing a consistent approach. You should develop a high-performing hiring process if you want a high-performing staff, and treat the recruitment process with the same level of care and attention as business sales strategy. The way you treat candidates is a reflection of the company brand values. With regard to cutting recruitment costs, employers should address how they can invest to develop life-changing one-costs, considering many plans are tactical and not strategic change.
Lou Russell www.russellmartin.com firstname.lastname@example.org